Don Oren on Dart: Safety isn’t just technique, it’s our moral responsibility

Posted: August 23, 2021

For Dart Transit Company Owner Don Oren, no discussion about trucking would be complete without talking about safety.  
 
Under Oren’s leadership, Dart grew from a small regional company to a national carrier serving 48 states. So he knows a thing or two about building and running a successful trucking company. And ahead of Commercial Vehicle Safety Alliance’s (CVSA) annual Brake Safety Week, Don Oren was talking safety.
 
“We know that most trucking companies all focus on the technique of how to drive safely,” Oren said. “How do you use your mirrors properly? How do you change lanes properly? That's all technique. And of course, technique is critical. It's important. I would never say otherwise.”

But Dart goes one step further. Dart’s driver safety program is called Ethics & Technique for a reason – we put ethics first. Most drivers want to do the right thing and at Dart, we incentivize them to.

“I know that some of the old time drivers that come here have actually changed by thinking about doing the right thing,” Oren said.
 
If a car is entering the freeway from an on-ramp, does a truck driver back off and let the driver cut in? That’s not a question of technique, according to Oren, that’s a question of moral responsibility.
 
“Sometimes there's choices to be made out on the highway,” he said. “Maybe you don't get your turn. Maybe you don't get what your entitled to on the road. Maybe somebody does cut in front of you. These are things that you can't avoid, but it's always important to do the right thing, the ethical thing.”
 
It's common for truck drivers to call passenger vehicles 4-wheelers, but Oren said that distracts drivers from the point -- “I think we need to keep reminding ourselves: it’s not a 4-wheeler, it’s a family.”
 
“I've personally talked to drivers who've been involved in very serious accidents … It’s a very emotional experience and it's very unfortunate but we need to do everything we can, within our power, to prevent accidents and harm,” he said. “It goes beyond technique, it goes to the heart and soul of that person.”

Dart was built for truckers and is run by people with trucking in their blood, so we know whats important to our drivers. We put safety first, offer competitive pay and quality home time.

“The opportunities are there for anyone who wants it,” Oren said. “And we're here to support that ambition.”

Reach out today to find your place at Dart! 
 


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